Privacy Policy

1. Introduction

At Inversion Therapy UK, accessible at inversiontherapyuk.com, we are committed to safeguarding the privacy and personal data of our users. We understand the importance of privacy in today’s digital landscape and prioritize the confidentiality, integrity, and lawful handling of your personal information. Whether you are browsing our website or transacting with us, we strive to ensure your rights are fully respected and your data is protected in accordance with the applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Scope of Policy and Data Controller Role

This Privacy Policy applies to all data processing activities conducted through inversiontherapyuk.com and its associated services. For the purposes of applicable data protection laws, Inversion Therapy UK is the data controller responsible for determining the purposes and means of processing your personal data. Our contact information is provided at the end of this policy for any questions or requests related to your data privacy.

3. Categories of Data Processed

We collect and process the following categories of data, depending on your interaction with our website and services:

a. Usage Data
Includes IP address, geolocation, browser type, device identifiers, domain name, access times, and pages viewed. This data is collected through cookies and other automated technologies to analyze website performance and ensure site functionality.

b. Account Data
Includes your full name, email address, phone number, billing and shipping addresses, and login credentials (if applicable). This data is collected when you create an account or place an order on the website.

c. Profile Data
Includes product preferences, purchase history, behavior on our website, and saved settings. This allows us to personalize your user experience and recommend relevant products.

d. Communication Data
Includes records of your communications with us, such as customer support queries, contact form submissions, live chat conversations, and email correspondence.

e. Technical Data
Includes technical information from your devices, including operating system, system configuration, mobile carrier, browser type and version, and system diagnostics.

f. Transaction Data
Includes your payment card details (processed securely by third-party processors), purchase history, order details, delivery address, and transaction confirmations.

g. Preference Data
Includes your marketing and communication preferences, product interest indicators, consent records for newsletters or promotional campaigns, and opt-in status.

4. Legal Bases for Processing

We process your data in accordance with the following legal bases as stipulated under GDPR and CCPA:

– Your consent — for sending marketing communications or storing non-essential cookies.
– Performance of a contract — to fulfill your transactions, ship products, and manage your account.
– Compliance with legal obligations — to meet tax, audit, and reporting requirements.
– Legitimate interests — such as improving our website performance, fraud prevention, and user analytics, provided these interests do not override your data protection rights.

5. Your Rights

Under applicable laws, you may exercise the following rights with respect to your personal data:

– Right of Access: To request access to the personal data we hold about you.
– Right to Rectification: To correct inaccurate or incomplete data.
– Right to Erasure: To have your personal data deleted under certain conditions.
– Right to Restrict Processing: To limit the manner in which we process your personal data.
– Right to Data Portability: To receive a structured, commonly-used format of personal data you provided to us or request direct transmission to another controller.
– Right to Object: To object to our processing activities based on legitimate interests or those pertaining to direct marketing.

If you are a California resident, you also have the right to:

– Know what personal information we collect, use, disclose, or sell.
– Opt out of the sale of personal data (though we do not currently sell personal information).
– Non-discrimination for exercising any of your privacy rights under CCPA.

To exercise any of your rights, please contact us at [email protected].

6. Security Measures

Inversion Therapy UK employs strict technical and organizational measures to protect your data, including:

– Data encryption during transit and at rest
– Secure Socket Layer (SSL) technology
– Restricted access policies for authorized personnel only
– Multi-factor authentication where applicable
– Regular security assessments, staff training, and data handling procedures
– Secure data backups to prevent loss and support recovery

Despite our efforts, no data transmission or storage system is guaranteed to be 100% secure. However, we take all reasonable steps to ensure robust protection.

7. International Data Transfers

Your data may be transferred to and processed in countries outside the European Economic Area (EEA). When such transfers occur, we ensure appropriate safeguards are in place, including:

– Standard Contractual Clauses approved by the European Commission
– Transfer to countries recognized by the European Commission as providing an adequate level of data protection
– Binding corporate rules (where applicable)

By using our website or services, you consent to such international transfers in compliance with applicable data protection laws.

8. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including for legal, regulatory, accounting, or reporting obligations. Retention periods vary depending on the type of data:

– Account Data: Retained while your account is active or as required by law.
– Transaction Data: Retained for a minimum of 7 years to comply with tax and financial regulations.
– Communication Data: Retained for up to 2 years for support and service quality purposes.
– Marketing Preferences: Retained until consent is withdrawn.
– Usage and Technical Data: Anonymized and stored for analytical purposes for up to 24 months.

9. Cookie Policy

We use cookies and similar technologies on inversiontherapyuk.com for the following categories:

– Essential Cookies: Required for website functionality such as navigation and secure checkout.
– Functional Cookies: Enable enhanced features, such as remembering user preferences.
– Analytics Cookies: Help us understand user behavior and website performance.
– Performance Cookies: Used to improve loading speeds and site responsiveness.

Third-party services may also place cookies for measurement or marketing purposes, subject to your consent.

10. Cookie Management and Compliance

You may manage your cookie preferences through our cookie consent banner at any time. Under GDPR and CCPA, you have the right to:

– Accept or reject non-essential cookies
– Withdraw prior consent at any time
– Request details on third-party cookies and data usage

Browser settings may also allow you to block or delete cookies globally. Please note that disabling certain cookies may impact website functionality.

11. Children’s Privacy

Our website and services are not directed at or intended for children under the age of 13. We do not knowingly collect or process personal data from individuals in this age group. If you believe a child under 13 has provided us with personal data, please contact us immediately at [email protected] and we will take appropriate steps to investigate and delete such information.

12. Policy Updates and Notifications

We reserve the right to amend this Privacy Policy to reflect changes in legal obligations, service modifications, or data practices. Any material changes will be communicated via this page and, where appropriate, through notification on inversiontherapyuk.com or direct communication via email. We encourage users to review this policy periodically to stay informed about our privacy practices.

13. Contact Us

If you have any questions, concerns, or rights requests related to this Privacy Policy or our data handling practices, you may contact us at:

Email: [email protected]

We are committed to full compliance with privacy legislation and to assisting you promptly with any privacy concerns.